Hero image

Phoenix Education's Shop

Average Rating3.92
(based on 566 reviews)

An Australian primary-trained teacher with over 20 years teaching experience covering primary, secondary and special-needs education. All the resources in my shop have been used within my own teaching experience. I hope they may be of some use to you.

78Uploads

975k+Views

639k+Downloads

An Australian primary-trained teacher with over 20 years teaching experience covering primary, secondary and special-needs education. All the resources in my shop have been used within my own teaching experience. I hope they may be of some use to you.
Market Research - Battle of the Brands
beachman0274beachman0274

Market Research - Battle of the Brands

(0)
A basic Business Studies lesson activity for the topic of Marketing. I used the Powerpoint activity to get them thinking about the differences between known-named brands and own-named brands. You can use the images that I’ve taken from Google to hand out as a discussion starter to see what differences in packaging students notice also. The questionnaire sheet (with 3 copies per page) was used for a blind taste-testing session where we compared Haribo sweets to local shop versions of the same sweets to see if students could distinguish between them… as well as seeing if they liked the popular ones of the cheaper alternatives! The results were very interesting! Enjoy!